No matter what your goal is: Macaw develops holistic, data-driven campaign strategies, offering concept, execution, and follow-up from a single source.
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A single person processes up to 13,000 messages per day. How do you make your message stand out from the crowd? Our recipe for success is to come up with exclusive, creative ideas that focus on the brand and product, while also thinking about the user. This principle guides our creations, communication campaigns as well as technical solutions and products throughout the entire customer journey.

Here’s how we come up with the creative ideas

Our focus is digital, but we do not think in silos or media. We think cross- and transmediously and incorporate current trends and technical innovations into our creative concepts – always considering the return on investment. Because we are enthusiastic, but not at any price.
Our services range from a single highlight campaign mechanism to a 360° campaign acting on all the relevant touchpoints of the customer journey – whether you want to strengthen your brand, generate leads, or promote sales.

Relevance isn’t based on assumptions

Creating content that is relevant specifically to your target group is not based on assumptions about your audience, but rather on knowledge. That’s why we rely on data-based setups for our creative campaigns and generate all the ideas from real-time knowledge about your target group. Data and social listening tools help us both in the creation and ongoing perfection of campaigns.

Our Campaigning Services

  • Idea development and creation
  • Campaign conception
  • Campaign and media control
  • Conversion and performance control
  • Campaign monitoring
  • Creation of campaign reports

Would you like to learn more about our campaign services? Please don’t hesitate to contact us.

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Content Marketing
With the right content marketing strategy, you can strengthen your brand, build long-term customer loyalty, or even open up to new markets and target groups.
Social Media & Influencer Marketing
Social media is more than just a fan page. When it comes to social media marketing, Macaw relies on data analysis and in-depth knowledge of your target audience. Communication with purpose, creativity, and goal-oriented.

Macaw's Way of Working

  • Strategy

    From brand identity to ambition, Macaw will help you shape a successful customer strategy. We’ll map out your business values and goals and formulate an attractive, clear proposition, focusing on growth and effectiveness. As a digital partner, we have been using our disruptive power of technology and ingenuity for over 25 years, helping our clients’ businesses move forward digitally and innovatively.

  • Design & Build

    From concept and design to development and user adoption, Macaw will provide you with the tools that contribute to great customer experience and employee productivity. Our team will bring a startup mindset and flexible methodologies to the table. We’ll help you create value in ways that surprise your customers, empower employees and improve operational effectiveness.

  • Run & Optimize

    We’ll ensure that your organization has fast, secure and reliable systems that are easy to scale every day. Completely compliant and valued by the people who have to work with them. Not only will we help you maintain these environments, we’ll make sure that they move in line with the changing wishes and demands of your company.

Macaw | Full-service digital partner

What is your challenge?

We are happy to help you to create a unique customer experience, empowering your employees and optimizing your IT Operations. These are the components for a successful digital transformation within your organization. Looking for a sparring partner or ready for tailor-made advice? Make an appointment or call us. Our experts are ready for your challenge.

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