• We are a designated Microsoft Partner Microsoft
Skip to main content
AI Assessment
What we do
Services & Solutions
AI Transformation & Agents

Data & Analytics

Data Platforms

Workplace AI & Modern Work

Intelligent Applications & Integration

Digital Experience Platforms

Cloud Solutions & AI Platforms

Managed Services

Cyber Security & Compliance

Specialized solutions
AI Migration Bridge

Accelerate the transition from outdated legacy systems to modern, future-ready data platforms.

Data Platform Education

Helps education institutions collect education data intelligently and turn it into concrete actions.

Data Platform Government

Enables municipalities to transform complex data into clear insights for better public services, tailored solutions and responsible AI innovation.

UX Design
AI Value Program
Our structured approach to AI transformation helps you implement AI securely and responsibly in six steps, starting with our free AI Assessment, delivering measurable results.
Read more
Cases
Industries
Industries
Education
Government
Knowledge
About us
About us
About us
News
Our partners
English
Nederlands - Nederland
AI Assessment
Business Applications

Digital Experience Platforms

Create digital experiences that leave a lasting impression on customers

Customer expectations continue to rise. People expect digital experiences that are fast, relevant, personalized, and consistent at every touchpoint. To meet those expectations, organizations need more than just a website or CMS. They need a connected ecosystem for digital experiences.

How we can help you

Macaw’s Digital Experience Platforms portfolio helps organizations design, build, and optimize experiences for customers, partners, and employees across channels, platforms, content, commerce, data, and AI.

We help organizations create digital experiences that drive engagement, loyalty, conversion, and growth.

Our services include:

  • Digital experience strategy and roadmaps
  • Implementations of DXP, CMS, and customer experience platforms
  • Headless and composable architectures
  • Development of websites, portals, and mobile experiences
  • Personalization and customer engagement
  • Integration of customer data platforms
  • Solutions for digital commerce and B2B commerce
  • AI-powered content, search functions, recommendations, and chatbots
  • Digital analytics and continuous optimization

Connected, Personal, and Intelligent

The digital experience is no longer limited to publishing content. It’s about connecting customer insights, content, commerce, personalization, and AI into a single, cohesive experience.

Macaw helps organizations implement scalable platforms that support multisite, multilingual, and omnichannel experiences. We also integrate AI into digital customer journeys with intelligent search functions, recommendations, conversational experiences, and content processes.

What are the benefits?

  • Improve customer engagement and loyalty
  • Increase conversion and digital sales performance
  • Deliver more personalized customer experiences
  • Increase the effectiveness of content and campaigns
  • Create consistent omnichannel experiences
  • Reduce platform complexity
  • Continuously optimize digital performance

Why Macaw

Macaw combines expertise in customer experience, digital platforms, data, AI, technology, and business transformation. We don’t just build digital platforms. We help organizations create experiences that are relevant, scalable, and measurable, and that support business growth.

Our approach is customer-centric, data-driven, and focused on continuous improvement.

Our customers

Our Success Stories

Case - Fuchs
Hoe FUCHS SE zijn salesproces en buitendienst optimaliseert met een Enterprise GPT AI Agent
FUCHS SE optimaliseerde zijn klantenservice met de Enterprise GPT Solution van Macaw. Ontdek hoe AI de responstijd verkort, de nauwkeurigheid verhoogt en de klanttevredenheid verbetert.
Case - FrieslandCampina
Macaw helpt FrieslandCampina de productiviteit van medewerkers te verhogen via low-code/no-code apps
FrieslandCampina maakt overstap naar Microsoft Power Platform.
Case - GS1
Binnen 4 sessies resultaat: GS1 traint volledige organisatie met Copilot workshop
GS1 koos voor organisatiebrede Copilot-workshops, ontwikkeld en begeleid door ons. Het resultaat: direct toepasbare kennis, enthousiaste teams en een stevige basis voor de volgende stap met AI.
Case - Heineken
HEINEKEN
Heineken b(r)ouwt razendsnel digitale toekomst met het Power Platform
Heineken ontwikkelde samen met Macaw een strakke governance, waar ook performance en schaalbaarheid een belangrijke rol kregen. Macaw ondersteunde met het samenstellen van een team, het opzetten van coaching en training en creëerde een solide technisch fundament voor het monitoren van apps.
Case - Panasonic_No Logo
Innovatieve oplossingen voor digitale Transformatie
Samen met Macaw ontwikkelde Panasonic een toekomstbestendige oplossing die data-integratie, transparantie en performance naar een hoger niveau tilt.
Case - Daimler Truck
Award-winnende Power App helpt Daimler Truck op weg naar een nieuwe bedrijfscultuur
Power App DTR0CKs - een initiatief van Macaw en Daimler Truck Academy - helpt leidinggevenden wereldwijd de nieuwe bedrijfscultuur adopteren en verankeren.
© 2026 Macaw. Terms and conditions Cookies Privacy policy Coordinated Vulnerability Disclosure ISO certificates